Join Alesha Dixon, and inspire every child to be a pioneer of a world without cruelty to animals

Donate to Alesha’s Appeal 

The pioneers of a world without animal cruelty will be today’s children.

We’re launching a £1 million appeal to build the OneKind Education Programme.

By 2020 we want to visit all 21,000 primary schools in the UK, to talk directly to 4.9 million children about animals’ thoughts and feelings, to inspire every child in the UK to change the world for animals.

And you can help, just by giving one day, for OneKind.

Join Alesha Dixon and give OneKind one day – your birthday – to be part of the movement to inspire young people to create a better world for animals and people.

Pledge your birthday to OneKind – one very special day that you have every year – and ask friends, and family to donate as a birthday gift to help end animal cruelty.

Every donation will go towards building the OneKind Education Programme, to inspire every child to be a pioneer of a world where people and animals are reconnected – a OneKind world.